Office & School Supplies

Stone Marketing Adds Anterique to Its Japanese Stationery Portfolio

Stone Marketing takes on the Tokyo-founded pen brand Anterique, widening its Japanese stationery line-up.

Henrik SolbergOctober 14, 20265 min read5 views

Slim, vintage-inspired pens with muted coloured barrels arranged on a simple desk surface under soft daylight.

Stone Marketing has added the Japanese stationery brand Anterique to its portfolio, bringing a range of slim, vintage-inspired pens to its line-up and expanding its collection of Japanese-designed writing tools.

Anterique was founded in Tokyo in 2019 and combines mid-century design influences with Japanese manufacturing. Its pens take a slim, vintage-inspired form, pairing muted colourways and clean lines with subtle detailing, while an oil-blended ink is used to support a smooth writing feel.

Hayley Ripley, head of marketing at Stone Marketing, said the company was "so excited" to have Anterique join the family, adding that the brand fits alongside its other Japanese stationery lines. She said the love for Japanese stationery "just keeps growing", and noted that the name combines "antique" and "technique" — a blend she said sums up the product well: a classic, slim pen offered in a wide range of colours.

The addition strengthens Stone Marketing's Japanese stationery portfolio, which is built around Japanese-designed brands. Its other Japanese labels include Greeting Life Inc, Iwako, MD Product, Midori, mt masking tape, New Retro, Tombow, Traveler's Company and Yup. Anterique joins that line-up with slim pens that pair a retro aesthetic with an oil-blended ink intended for comfortable everyday writing, adding to the distributor's Japanese stationery offer.